Is your marketing database good enough for 2009?
Monetising your data will give you a valuable new opportunity - find out how
In 2009 you will need to maximise your marketing effectiveness & Marketing Improvement are THE experts in this
data privacy
BT and Phorm in turmoil over targeted Web ads
BT is facing an investigation by the Crown Prosecution Service (CPS) over allegations that its trials of the targeted online advertising system from Phorm contravened privacy laws.
The CPS is investigating whether tests of the Phorm service by BT in 2006 and 2007, where BT did not ask customers' permission before running the tests, broke the Regulation of Investigatory Powers Act (RIPA), which prohibits the interception of online data without consent.
Posted in:advertising | BT | data privacy | Phorm | privacy | Tim Berners-Lee read more | login or register to post comments
Losing personal data risks fines and jail
Organisations that lose data face cash fines, tougher inspections and even jail, under new proposals from Jack Straw to strengthen the Information Commissioner's Office (ICO) come into force.
Posted in:data loss | data privacy | data privacy audits | Data Protection Act | data protection audits | data security | Information Commissioner | News read more | login or register to post comments
Privacy and Consumer Protection – will the new regulations nail bad practice?
Posted in:consumer protection | CPUT 2008 | data privacy | direct marketing | Reports & guides read more | login or register to post comments
Banking data "for sale" on E-Bay
Last week we learned that PA Consulting couldn't be trusted with data on 80,000 UK prisoners. And this week we discovered that the Banks are using idiots to hold customer information - including images of signatures. So what is going on and why are organisations everywhere "leaking data"? The overwhelming reason all these issues occur is because ordinary human beings fail to engage brains and just don't think. This is compounded by organisations that take a lax view towards reminding people of the importance of protecting data from unintentional "publication". All too often companies invest heavily in technical protection - spending vast sums on state-of-the-art firewalls, but mothing on staff training and awareness work.
Posted in:Amex | banks lose customer records | data loss | data privacy | News | PA Consulting read more | login or register to post comments