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Government Adspend rises to £540M
According to Neilsen, the British government outspent Procter & Gamble by £38m for the 12 months to March 2009. Its £538M spend equates to nearly 3% of the total of £19Bn spent on advertising in the UK (http://www.adassoc.org.uk/Ad_stats_yearbook_2008_-_8june08.pdf)
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